Can offline and online PR really add to the bottom line? | 10 February 2016

Some bosses swear by it, while others curse at the very thought of it. But the facts speak for themselves – ineffective communications with your customers can cost you up to 15% of your annual revenue. 

Has the PR game changed with an increasing reliance upon online communication? In its never-ending battle to have its search spiders behave more like humans, Google has increasingly moved away from rewarding those who tick the boxes on technical elements of a website and has instead placed a growing emphasis on social signals and quality content. The crossover between offline and online has never been more obvious. Good content that serves a purpose gets results.

Tim Cobb has been helping local and national companies with their profile, image and reputation for the last 20 years. He will unravel some of the myths and explain the key benefits or a proactive approach to your communications.

James Dempster has seen the impact that online marketing has had from its infancy and now spends his time helping clients gain real revenue increases from any budget. Everyone has a place in the online world and he will help you find yours. 

Nik Askaroff is the South East dealmaker of the year and CEO of EMC Corporate Finance. He’ll explain how raising your profile will add to your business value and more importantly can get you that investor or buyer that your business really needs in order to grow and prosper.

Where: Brighton & Hove Jobs.Com County Ground, Sussex Cricket

When: 07:45 (for 8am start) on Wednesday February 10. Finish by 9:30 AM

How do I reserve my free place? Email janet@cobbpr.com